Authenticity - Your Biggest secret to Creating Lasting Sales and Clients

Really, Creating Lasting Relationships for Sales is about communication. Imagine not having to be pushy or a slick talker to build up your sales. Imagine being able to be fully yourself and learning how to communicate with people in the way they like to be communicated with.

That is exactly what I talk about in these episodes. I drill down into how different people communicate in different ways, using the DiSC profile and how you can use that to step into their world and start seeing things from their perspective.

More importantly, in this episode, I talk about your biggest secret strategy in sales: Being Authentic. I've done sales for a long time and this is your way to create lasting relationships, clients, and sales.

I can't wait for you to dive in with me and hear some of these principles that I have used to build several million dollar businesses through sales, all while being myself.

Check out the episode here:

In this episode, you will learn:

  • Why selling Door to Door doesn't work anymore.
  • The biggest reason people do business with you.
  • Why having the best product doesn't matter when it comes to business.
  • How to do better than your competition.
  • The power of authenticity and why it's your best strategy in sales.
  • How to get past budget to create authentic relationships with clients.


Here is the transcription of the podcast episode.

What do you think?

I would love to hear your thoughts on this episode. Have you had trouble gaining new clients and creating new relationships?